Created: 22 November 2007 | Watched by: 4 people | Comments: 0 comments

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  Websites | Hold the front page | Economist.com 

  http://www.economist.com/displayStory.cfm?story_id=10804121&CFID=17262576&CFTOKEN=2712d817dc5534c7-B97B2012-B27C-BB00-01278F87B7E453EE

  Websites Hold the front page Mar 6th 2008 From The Economist print edition How to replace the editor with a computer IT IS the ultimate editorial decision: what to put on the front page and where to put ... it. Should pride of place go to another piece on the presidential election, because that is what everyone is excited about? Or would a story about a parrot that can do algebra be more eye-catching, because that is what nobody is expecting? Editors usually make their decisions based on simple rules of thumb, such as how many days in a row the elections have been on the front page and what subjects other newspapers are focusing on, as well as their gut feelings about whether readers will be intrigued by, say, a novel animal story. On the web, though, the competition between popularity and novelty takes on a new dimension, because it is easy to change the choice and line-up of stories many times a day, even many times an hour. It is also easy to measure which stories are getting the most a   [More...] [Less...]

  First added: 16 March 2008, by: Jakub Uradnik  [Report as spam]

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  Tags:  content production, group attention, palo alto, relevance, research , rt, web 2.0, web editing, writing for web   [More...] [Less...]

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  101 Five-Minute Fixes to Incrementally Improve Your Web Site - Inside CRM 

  http://www.insidecrm.com/features/101-web-site-fixes-031808

  By Inside CRM Editors on March 18, 2008 A webmaster's work is never done. What may have worked a few years ago when could be outdated today, so it's important to constantly improve your Web site. However, ... a massive overhaul is just too much work to undertake at one time. Instead, tackle these quick fixes over time, and you'll be able to improve your Web site with minimal pain.   [More...] [Less...]

  First added: 19 March 2008, by: Leong Soong  [Report as spam]

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  Tags:  accessibility, copywriting, search engine optimisation, usability, web design , content production, good web practice, website, seo   [More...] [Less...]