Created: 12 September 2007 | Watched by: 12 people | Comments: 0 comments

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  Corporate Social Responsibility 

  http://www.expertclick.com/NewsReleaseWire/default.cfm?Action=ReleaseDetail&ID=19623

  is gaining momentum according to Will Marre. The new generation is demanding a new form of capitalism whose focus must shift from more than just making a profit to being socially responsible. Corporate ... Social Responsibility. That’s what the business world is talking about more and more. According to Will Marre, founder of American Dream Project and acclaimed speaker, “The awareness of the need for social responsibility has exploded in the past three years like lightening hitting a paper dry forest on a hot August afternoon.” A recent national survey (2007 Cone Cause Evolution Survey) reveals that individuals are holding companies to all-time high standards of social responsibility and good business practices. 83% state that companies have a responsibility to support good causes. 87% say they will switch brands to those actively engaged in good causes. And 72% of American workers wish their organizations would do more to support environmental or social issues. “The fire of Corporate Soc   [More...] [Less...]

  First added: 21 January 2008, by: Jutta Schrimpf  [Report as spam]

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  Tags:  corporate social responsibility, csr

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  Responsibility Pays - Forbes.com 

  http://www.forbes.com/leadership/2007/11/12/corporate-philanthropy-projects-lead-citizen-cx_mk_1112donors.html

  Integrity is an investment. As is the case with any investment, it comes at a price, but if you're fortunate, a healthy return can follow. It costs money to play the good guy in big business. While it's ... always difficult to tie dollar amounts to corporate philanthropy in terms of traditional returns on investment , academics, special interest groups and companies say it pays to be the good guy. It pays to be socially responsible. Take the following examples. Consumer electronics giant Best Buy (nyse: BBY - news - people ) has its product recycling program. Starbucks (nasdaq: SBUX - news - people ), the ubiquitous coffee house company, engages in various community outreach activities. Evian, the French mineral-water brand, distributes its product in environmentally friendly bottles. Google (nasdaq: GOOG - news - people ), whose headquarters are referred to as the "Googleplex," is known to treat its employees like gold. In Pictures: Big Donors Ultimately, in exercising corporate social re   [More...] [Less...]

  First added: 14 November 2007, by: Jutta Schrimpf  [Report as spam]

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  Tags:  csr, forbes, pay, companies, corporate social responsibility , financial reward   [More...] [Less...]

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  Doing good do it right - Management Today 

  http://www.managementtoday.co.uk/search/article/757881/doing-good-right/

  You're keen to implement CSR, but it's a demanding exercise to establish a sound and effective policy that percolates through the entire organisation and shapes everything it does. Mark Vernon and Craig ... Mackenzie offer 20 top tips to put you on the path of righteousness. MANAGEMENT 1. Make sure the CEO gets it. If he or she doesn't, companies will struggle to pay more than lip-service to corporate social resposibility. In this respect, CSR is no different from any substantial corporate activity. For example, at telecoms company Vodafone, CSR is set as one of six board-level, strategic goals. The company's group executive committee, chaired by CEO Arun Sarin, is responsible for policy and performance. Incidentally, there is a serious economic argument to be made for CSR: it doesn't just deliver for the environment, it delivers on the bottom line too. Companies as diverse as the retailer Marks & Spencer, the telco BT, the healthcare specialist Novo Nordisk and the bank HSBC have found th   [More...] [Less...]

  First added: 6 November 2007, by: David Wiblin  [Report as spam]

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  Tags:  article, corporate, csr, magazine, management , responsibility, social   [More...] [Less...]

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  Corporate social responsibility - Wikipedia, the free encyclopedia 

  http://en.wikipedia.org/wiki/Corporate_social_responsibility

  [ edit ] Development and analysis The debate about CSR has been said to have began in the early 20th century, amid growing concerns about large corporations and their power [1] . The ideas of charity and ... stewardship helped to shape the early thinking about CSR in the US. Ida Tarbell ’s 1904 work The History of the Standard Oil Company helped lead to the decision of the decision to break up the company on antitrust grounds. Similarly, Upton Sinclair ’s 1906 book The Jungle led to the passage of the Pure Food and Drugs Act and the Meat Inspection Act by the United States Congress . These can be seen as early attempts to mandate socially responsible corporate behavior. The term CSR itself came in to common use in the early 1970s although it was seldom abbreviated. The term stakeholder , meaning those impacted by an organization's activities, was used to describe corporate owners beyond shareholders from around 1989. [2] Many large companies now issue a corporate social responsibility repo   [More...] [Less...]

  First added: 6 November 2007, by: David Wiblin  [Report as spam]

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  Tags:  corporate, csr, governance, management, organisation , responsibility, social, wikipedia   [More...] [Less...]